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Our Services
We offer services for brands, retailers, and investors.
Brands
Business + Strategy
P&L / Budgeting / Resource Prioritization
Strategic Planning & Optimization
Forecasting / Demand Planning
Global Expansion Planning
Retail Strategy
Board & Retailer Meeting Preparation
Category/Sub-category Deep Dives
Organizational Structure Guidance
Interim Role Coverage
3-5 Year Strategy
Market Insights
SWOT Analysis
Marketing
Go-to-market Strategy
360 Launch Plans
Brand Marketing
Product Marketing
Social Media
Influencer Strategy
Commercialization
Digital
Growth & Retention Strategy
DTC Optimization: Copy, Assets, Site Navigation
Sephora.com or Retailer.com Optimization
Retail Excellence
+ Visual Merchandising
Visual Merchandising
SKU Productivity Analysis
B&M Optimization
White Space Mapping
Trends Analysis
Launch Strategy
Retail/Trade Marketing
Pitch Decks
Planograms & Assortment Efficiency
Budgeting
Sub-category Analysis
Product
Product Positioning
Product & Category Development
Product Testing/Feedback
Consumer Claims
Architecture & Mapping
COGS Analysis
Product Naming
Formulation Philosophy
Packaging Feedback
Branding
Brand Positioning
Brand Pillars & DNA Refinement
Purpose & Mission
Tone of Voice
Messaging Hierarchy
Whitespace Mapping
Field and Education
Education Tools & Training Framework
Field Team Strategy
Eventing
Retail Pitch Preparation
Retail 101
Whitespace Analysis
Assortment Guidance
Sales Forecasting & Scenario Planning
Deck Outline & Guidance
Investors
Investor Support
Market Overview & Dynamics
Brand Case Studies
Beauty Industry 101
Trend Forecasting
Subcategory Deep Dive
Brand SWOT Analysis
DTC to Retail Evolution
Domestic & Global Size of the Prize
Channel Sales Opportunities
Resources & Organizational Design
Comprehensive Due Diligence Packages
Retailers
Retailers - US & Global
Merchants on Demand ™ (Sephora Exclusive)
Incubation Brand Support
Subcategory & Trend Curation
White Space Analysis
Category Strategy
Strategic Initiatives